A successful personal injury lawyer knows how to generate new clients. This is essential to keeping your practice open, but what needs to be done to ensure you’ll have enough income to thrive?

If you think you could use more business from lucrative clients, read on as we let you in on five important things that almost every client thinks about when they are searching for a personal injury attorney.

  1. Are You Well Known?

This is where those sometimes cringeworthy ads come into play, but that’s not the only way to get noticed by someone who is hiring a lawyer. Networking is crucial in the industry to help get your name out there when you’re relatively new and can continue to be beneficial throughout your career.

Another thing that helps is asking for referrals from satisfied clients. Advertising is effective, so if you have the budget for it, spend the money.

  1. What Type of Law Do You Practise?

Obviously, you are a personal injury lawyer but what kind of personal injury case’s do you specialize in? People want to know that you have experience in exactly what they’re going through. If you’re an expert on animal bites or car accidents, you need to make it clear to the client that this isn’t your first rodeo.

  1. What Are The Costs?

Most clients who are looking to bring forth personal injury lawsuits are going to be predominately concerned with money. This isn’t just the money they will receive if they win, (although that’s definitely in the forefront of their mind as well) but also how much money they will need to pay you. This is why it’s so important to be upfront about things like contingency fees and pre-trial costs.

  1. Is It Worth the Time and Money?

Naturally, most clients aren’t going to want to go through all the trouble of hiring an attorney if it isn’t worth their time in the long run. You should be able to assure them that with your services they have a good shot at taking home a large settlement. A strong website like firstcoastaccidentlawyers.com will help put client’s concerns to rest before they even take a meeting with you.

  1. Will You Be There for Me?

The majority of clients will be going through this process for the first time. They will want to know that their attorney will be accessible if any issues or questions should arise. Make sure to let them know who will be working on their case with you and how they can get ahold of you when they need to. 

Become an In-Demand Personal Injury Lawyer

If you take the five things above to heart when thinking about how to become a more sought-after personal injury lawyer, you’ll be in good shape to bring in more clients and great exposure. 

Are you looking for more insights into what motivates clients? Check out more informative articles here on the blog to keep you up to date on what’s new in law.


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